QUESTIONS AND ANSWERS ON THE CSD

It is a team method of achieving creative and effective results in designing solutions, based on the currently leading concepts of management in times of continuous, dynamic changes - Design Thinking, Design Sprint, Agile and System Thinking in problem solving.

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DESIGN THINKING

DESIGN

SPRINT

CSD

SYSTEMS

THINKING

SYSTEMS THINKING

WHAT IS THIS:

  • CSD is a method of creative and systemic design of solutions designed for our clients, to be used in every field of business and non-business activity to design products, services and solutions.

CAN CREATIVITY BE LEARNED?

  • You can learn a course of action that will result in creativity. Creativity is the result of a FORCED thought process that arises in specific circumstances.

WE KNOW CREATIVE METHODS FOR A LONG TIME, WHAT WAS WRONG WITH THEM?

  • The methods of stimulating creativity used before had very limited effects and were based on serious drawbacks:

  • Brainstorming - was a self-limiting stream of ideas that participants adjusted to a possible solution based on their own limitations

    • The real creativity of the participants could not show up in the conditions of free generation of ideas, because the brain is not creative in such conditions.

    • The effects of their ideas were to be solutions subject to evaluation, which inhibited the creativity of the participants.

  • Group solution selection.

    • Working out a joint conclusion was the result of group thinking

    • In the course of the discussion, there were fields for combating or appropriating ideas - giving higher value to the projects presented by more significant people

  • One-step process - The selected idea was further developed according to the concept of this idea and did not take into account the other ideas

WHAT IS FORCED CREATIVITY?

  • Human thinking, like the actions of animals, is oriented towards survival and always chooses known, safe paths, leading to the recreation of known = "rational" solutions.

  • The first step we take to induce creative thinking is to get rid of the automatic, often wrongful assumptions in the description of situations that in turn determine automatic actions.

  • Then, the team of the project group that is to generate new solutions are faced with new external conditions, not directly related to the subject of the solution, in the form of barriers, requirements, limitations that must be taken into account. The various solutions obtained in this way are subject to mutual interaction in order to select a smaller number of variants for further work

  • Another way is to use inspiration in the form of known examples deviating from the subject of the problem, but setting a new, but known, safe path of action.

IS THIS A PROVEN METHOD?

  • CSD is based on Design thinking (DT), currently called Human Centric Design by the creators of this method, which is already a well-proven solution. Thanks to DT, the most breakthrough products and business models in the last 15 years have been created.

  • CSD was developed to ensure the highest efficiency of solution design and creativity in the environment of traditional businesses, mass production, while most of the creative methods are aimed at modern forms of activity in the global network.

  • As a method, it consists of well-proven Design Thinking methods, providing tools for creativity, Design Sprint, maintaining high dynamics of the creative process and a System Approach, especially useful in designing complex system solutions.

WHAT CAN IT BE USED FOR?

  • As CSD is a universal tool based on creative, analytical, system thinking, problem solving and structural decision-making methods, it can serve any need for changes, such as: designing products, services, solving business problems, reducing costs, improving services, designing company strategies, organizational changes. .

WHO TAKES PART IN THE WORKSHOPS?

  • This is a workshop, the participants of which must be: Moderator, Decision-maker, Customers-Project Recipients, Experts can be present during or are invited to the interview sessions.

  • Other members of the project group are different people with different characteristics and personalities, not necessarily strictly linked to the project goal

HOW CAN YOU USE THE CSD?

  • As standalone  workshop  you can use this ad hoc, using an experienced facilitator who will guide the preparation and execution

  • Long term agreement for support of the organization combined with consulting of the company -See Vuca Ready Consulting

  • Implementation od CSD process in the company. You train your employees to conduct such workshops on your own to build your company's operating philosophy on this approach. See how the KISA-based company works in the CONSULTING section

WHAT IS THE EFFECT OF A WORKSHOP FOR CREATIVE SOLUTION DESIGN?

  • Creative solutions, carefully selected from among many options, checked for the possibility of influencing the company and customers in the form of a proven prototype, confronted with the opinions of recipients.

  • Opportunity for sustained and rapid increase in value through innovation as opposed to the classic problem solving process that focuses on restoring the system to the situation it was before "failure."

  • An important effect is the learning of team members in the action learning process

WHEN TO APPLY?

  • When the expected effect of the solution is worth involving a group of experts

  • There is a need for the team to focus on a very specific problem and there is time pressure

  • When there is no obvious solution to your challenge, and the problem is so significant and difficult that employees from different groups have to work together to find a solution.

  • It is perfect for starting a product concept innovation, discovering opportunities, inventing original concepts and testing them

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